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Reduce operational costs, improve your CAHPS scores, and deliver personalized member communications that drive measurable ROI by leveraging:

  • HITRUST i1-certified production for secure handling of PHI and PII
  • In-house print and fulfillment for faster timelines and fewer vendors
  • Enrollment and member engagement campaigns designed and delivered

 Healthcare Marketing Success Kit 

Answer the big questions facing health plans in 2026 with these expert resources and planning tools.

  • What are the biggest trends in 2026 that impact health plans? Read our 2026 Healthcare Trends Whitepaper.

  • What should I look for in an agency partner? Evaluate your current partner using our Choosing the Right Healthcare Marketing Partner Checklist.

  • What’s the best way to plan enrollment marketing? Use our Medicare Marketing Calendar to get your next AEP season underway.

Download our Healthcare Marketing Success KitLet's connect

The challenge of health plan marketing 

Health plan marketing leaders are expected to deliver seamless member experiences across acquisition, onboarding, and engagement — but the work is often fragmented across multiple vendors.

What we’re hearing from health plans:  

  • Campaigns are split across agencies, print vendors, and fulfillment partners
  • CMS timelines are shifting while production deadlines remain fixed
  • Regional print partners often lack a clear business continuity plan
  • Member communications frequently vary across channels and vendors
  • Compliance requirements around PHI and PII are growing more complex here.
  • Internal teams are spending too much time coordinating vendors

See how leading health plans are enhancing member experiences while meeting tighter compliance demands in our 2026 Healthcare Trends Whitepaper.

The full member lifecycle — connected

Acquisition and engagement aren’t separate problems. They’re part of the same lifecycle. 

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DCG ONE drives performance by integrating strategy, data and, production across every stage of the member journey:

Awareness & Consideration

Expand opportunities with targeted content marketing, paid search, and direct mail. Measure success through reach, website engagement, and lead generation.

Conversion & Enrollment

Optimize the path to membership with direct marketing and specialized landing pages that focus sharply on conversion rates and reducing your cost per enrollment.

Onboarding & Activation

Deliver welcome kits, ID cards, and onboarding email programs that increase portal activation rates and encourage first-service utilization.

Ongoing Engagement & Care Utilization

Driving population health management with wellness programs, newsletters, and required communications (ANOC, EOBs) to boost CSAT and CAHPS metrics.

Retention & Renewal

Proactive communication with personalized mailings and appreciation kits to reduce churn, drive renewal rates, and maximize long-term member value.

Advocacy & Long-term Value

Gather member insights through surveys and in-depth interviews, and measure success through NPS, testimonials, referrals, and long-term retention.

Proven outcomes for leading health plans

Health plans trust DCG ONE with their most complex communications.

Trusted by healthcare organizations including

We harness best-in-class technology and world-class support to make your goals achievable and measurable.

  • Increased Enrollment: Driving double-digit growth in Medicare Advantage and commercial markets.
  • Improved Quality Scores: Enhancing member satisfaction to directly impact CAHPS and STAR ratings.
  • Operational Efficiency: Reducing print and fulfillment costs through our integrated, in-house capabilities.  

Get a clear, objective read on your current agency with our healthcare marketing partner checklist.

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Personalized communications that turn clarity into action

We deliver engagement kits that drive utilization, close care gaps, and elevate the member experience. Our solutions prioritize seamless integration into your existing workflows, giving you smarter personalization at scale. By connecting print-to-digital execution, we help you achieve higher ROI and deeper connections with your members.
Learn more >
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Member Acquisition Campaigns built to perform under pressure

Acquire new members more efficiently. We deliver compliant, omnichannel enrollment campaigns through an integrated model that lowers your cost per enrollment. With end-to-end ownership and an in-house production advantage, we ensure compliance without friction while constantly measuring and optimizing for better performance.
Discover how >

Built for healthcare. Designed for trust.

Healthcare communications require more than creative expertise — they require secure infrastructure. Our systems, workflows, and production environments are built to meet the rigorous standards healthcare payors require. 

We integrate compliance into the foundation of our work, not as an afterthought. We hold HITRUST i1, HIPAA, and SOC 2 certifications. Our secure facilities seamlessly process personal identifiable information (PII) and personal health information (PHI) to deliver critical member communications accurately and safely. 

From data intake to mailbox delivery, security and compliance are built into every step.

Frequently asked questions

How is DCG ONE different from a traditional agency?

Most agencies stop at creative. Most print vendors stop at production. DCG ONE connects strategy, creative, production, and fulfillment under one partner so campaigns move faster with fewer vendors.

Do you handle both print and digital?

Yes. DCG ONE orchestrates in-house print and digital together, ensuring messaging, timing, and execution work as one system rather than separate channels.

How do you measure campaign success?

Campaign performance is tracked through engagement metrics, enrollment impact, response rates, and channel-level reporting so health plans can understand both reach and outcomes.

Can DCG ONE support RFP-driven procurement processes?

Yes. DCG ONE regularly supports health plans and healthcare organizations through formal procurement processes and structured campaign planning. Reach out to us at [email protected] to get started.

How do you handle PHI and sensitive data?

Our HITRUST i1 certification ensures secure handling of protected health information across production and fulfillment environments.

Can you offer additional strategic campaign support?

Absolutely. We can help improve the positioning and messaging of your offers, help you better understand your Members with primary research, optimize your Member experience journey, or all of the above.

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Ready to transform your health plan marketing?

Speak with a DCG ONE healthcare marketing expert about your next campaign. 

 Want to explore first?

Download our Healthcare Marketing Success Kit to receive the Choosing the Right Healthcare Marketing Partner Checklist and more.

Download our Healthcare Marketing Success Kit